New 2015 B2B homepage (re)design proposal Old 2012 B2B homepage design
Ford is a great client to work for. Especially because I was the creative lead on several Ford projects in 2009/2010 and therefore responsible for all the creative concepts and the visual designs. Ford A1 Occasions (used cars) was the first major Ford redesign I started to work on.
In between Ford used Cars and the Ford dealerwebsite we managed to squeeze out the Ford maintenance website. Its a website where we try to convince Ford drivers to get their service checks done at a Ford rapid service dealer. Its much cheaper and its […]
My most important and interesting Ford assignment was creating the 150+ dealer websites network. I was responsible for overal (re)design and the concept. Most of work resulted in happy Ford dealers and its customers. Many hours went into integrating the used cars environment into the […]
For Subbseven; a new disruptive fashion e-tailer start-up I worked as a media and product development advisor Advised on tweaking the development budget and was present at meetings with potential funding partners / investors. Revised the product proposition from a multi-brand platform focus to a […]
With the debut of AdeZ, Unilever had entered the growing health-conscious smoothie market. One year later after its launch it needed a fresh campaign for its new flavors. Unilever just wanted some minor website adjustments. I convinced them Ogilvy could build them a completely new website within the same budget.
I helped designing the initial layout for American Express Avenue. A year later I gave advice on improving the application’s search functionality. The search was still based on an old database format and with some creativity I managed to come up with a simple but […]