About me

In 1999 I helped creating Audi’s first online e-commerce project and 10 years later I created Ford Netherlands successful online used cars portal: Ford A1 and the Ford’s dealer network consisting of 150+ individual websites.

In between those great projects I developed my skills in Conversion Design and User Centered Design while working for clients such as IBM, American Express Orange, HP, KLM and others great clients or projects. I helped improving their online visibility; created and developed ideas for websites, landingpages, email campaigns and many cool interactive multidisciplinary projects that generated leads, sales or some sort of online attention.

I now have more than 12 years of extensive design experience on the world wide web and beyond of wich 10 years in award winning digital agency environments, including lead roles on high-end campaigns and websites. As Sr. lead design I have guided design teams and interactive production: overseeing the complete creative production and design processes.

At the moment I spend most of my time optimizing sites for clients in the iGaming industry and I’m active in affiliate marketing.

.